LOS ANGELES (CBSLA) — Kyndra McCrary was on top of the world when Oprah and Weight Watchers named her restaurant, Swift Cafe, one of their favorite healthy eateries in Los Angeles this past February.
“That announcement happened two weeks before COVID,” McCrary said. “So, literally, we saw a drop in sales of 80%.”READ MORE: GoFundMe Set Up For Tomas Mejia, Security Guard Fatally Stabbed At Park La Brea Apartments
McCrary said she applied for both Paycheck Protection Program and Small Business Administration loans.
“And to put in all that work, and not receive the funding is another frustrating thing,” she said.
But for those who have been left behind by both federal and state relief efforts, the city and county of Los Angeles have come together to create a $98 million grant program for small businesses and nonprofit organizations.
“Six thousand entities will be made better as a result of these resources — anywhere from $5,000 to $75,000 per entity,” Supervisor Mark Ridley-Thomas said.READ MORE: United Teachers LA Vote In Favor Of Agreement With LAUSD For Physical Return To 2021-2022 School Year
Businesses that meet certain criteria will be given special preference, including businesses that operate in low and moderate income communities, are owned by veterans or have an annual gross revenue below $500,000. Grants will be distributed using a lottery system to ensure fair access for everyone.
Ridley-Thomas said minority-owned businesses are some of the hardest hit by the COVID-19 pandemic, something McCrary said she has seen in South Los Angeles.
“You can just see up and down Crenshaw, that’s where the cafe is located,” she said. “You can see a lot of closed gates and closed businesses or out of business signs.”
McCrary said she will apply for the program and, if selected, plans to use the funds to pay staff and advertise to the community that she’s open.
“I am a fighter, and I don’t give up,” she said. “So I am continuing to try to make my dreams come true.”MORE NEWS: Suspected Car Thief In Custody After Pursuit Ends In North Hollywood
Applications for the grant program can be completed online through Friday.