LOS ANGELES (CBSLA.com) — Traveling to Hawaii out of LAX just got a whole lot cheaper.

Allegiant Air Tuesday announced a new, nonstop flight between Los Angeles (LAX) and Honolulu (HNL) beginning Oct. 30.

The company, known for its affordable flights, will introduce the new service with fares as low as $99 one way.

The cheap airfare must be purchased by July 14 for travel by Feb. 13, 2014.

“We congratulate Allegiant on the launch of their non-stop service that will provide Angelenos with more low-cost choices to Honolulu,” Los Angeles World Airports Executive Director Gina Marie Lindsey said.

The new flights will operate several times a week.

The company has also partnered with more than 40 of Hawaii’s hotels, car rental services and activities for more affordable options for travelers.

For flight schedules and reservations, visit allegiant.com.

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