The FitExpo Los Angeles is the West Coast’s largest and most well-known annual fitness event. This event attracts more than 35,000 fitness enthusiasts and fans looking for the latest innovations that help them reach their fitness goals. Over 300 exhibitors were on hand to demonstrate and sample their brands. Here is a selection of top trends and a featured product from the show that represents them.
Premium Fitness Technology
Bluebuds X by Jaybird
If you’re in need of performance earphones that won’t let you down during intense workouts, the micro-sized Bluebuds X by JayBird are the way to go. These wireless Bluetooth earphones boast eight hours of playtime from a single charge, uncompromised premium sound and white noise reduction to prevent listener fatigue.
In addition to superior audio performance, these earphones stay comfortably in place so you can stay focused on your workout. They offer a lifetime warranty against sweat, a patented secure fit and over/under ear options for a nearly weightless feel that stays put. And as if all of that isn’t convincing enough, the Bluebuds X are also the official training headphones of USA Triathalon.
Nuttzo is a line of Omega-3-packed butters that are 100% certified organic, made with a superfood blend of seven nuts and seeds. They have an irresistible taste to fuel active lifestyles in a healthy and satisfying way. Nuttzo is available in three varieties and can be found at a natural health food store near you or direct on the Nuttzo website.
Fitness Nutrition On-The-Go
SmartShake is a leak-proof shaker bottle that conveniently stores your daily dose of nutritional supplements and powders right in the cap. It features three compartments so you can keep vitamins and protein/nutritional powders in tow with you wherever you go. The bottle is made of non-toxic materials (free of DEHP/BPA) and it is dishwasher, microwave and freezer safe.
All-Natural Sports Nutrition Supplements
Most electrolyte replacement supplements are rife with stimulants, artificial ingredients and other unsavory additives. Bikram Balance, on the other hand, is an all-natural alternative and the only nutritional supplement product that Bikram Choudhury (world-renowned yoga guru and founder of Bikram Yoga) has endorsed. This product is a scientifically-backed, whole food nutritional drink that naturally restores electrolytes other added benefits. Look for it at your favorite natural food retailer or purchase direct from the Bikram Balance website.
Life AsRx (Live life As Prescribed) is the recognized source for apparel designed exclusively for the flourishing CrossFit culture. Their mission is to produce high-quality apparel for CrossFit athletes. They feature a full line of apparel for the entire family, featuring phrases and graphic prints that resonate strong with athletes and fitness enthusiasts.
Joy Bitonio has the phrase “Joie de Vivre” tattooed on her shoulder, a reminder to enjoy life every single day. She has a voracious appetite for fun, adventure, food, good cocktails and works out like a madwoman to keep it all together. Check out her other articles on CBS L.A. She also covers fitness on Examiner. Follow her on Twitter.