The conference announced the decision Wednesday after university presidents approved the new moniker earlier in the day.
Victor Rudd Jr. and Anthony Collins each scored 17 points, and the South Florida Bulls shook off a frigid first 20 minutes, upsetting fifth-seeded Temple 58-44 Friday night in the Midwest Regional.
Rudd began his high school career at Van Nuys High School before finishing up at the basketball powerhouse, Findlay Prep in Las Vegas.
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