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Amazon Launches Wine Marketplace

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(credit: Bloomberg/Getty Images)

(credit: Bloomberg/Getty Images)

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STUDIO CITY (CBSLA.com) — Amazon.com, Inc. announced Thursday the launch of Amazon Wine, a marketplace featuring over a thousand wines from wineries across the country.

“Whether it’s helping customers find a favorite varietal, shop for holiday pairings or expand their cellar with a special hand-crafted bottle, we’re excited to provide the right tools and information needed to guide them to the perfect wine,” Vice President of Amazon Marketplace Peter Faricy said in a press release.  “We’re thrilled for wineries around the country to share their great collections of wines with our customers through the Amazon Wine Store.”

“People love to explore wine, but it is rare to have detailed information and opinions located all in one place,” Tom Hedges of Hedges Family Estate, Red Mountain, Wash. said.

The store provides simple shopping tools which will help customers find great wines and other helpful tips, such as tasting notes from winemakers and recommended food pairings.

“What Amazon has done with their new wine store is take the experience of hundreds of tasting rooms and put them online. We could not be more excited by the possibilities of growing our business and reaching new customers,” Hedges said.

Amazon.com said customers can ship up to six bottles of wine for only $9.99.

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