LAUSD Considers Allowing Corporate Sponsors

LOS ANGELES (AP) — The cash-strapped Los Angeles Unified School District is considering raising funds by turning to corporate sponsors — but parents shouldn’t expect ads from tobacco or alcohol companies.

School board members will meet Tuesday to consider overturning the district’s ban on corporate advertising on campuses.

The Daily Breeze reported Sunday the plan could raise $18 million a year. The money would go directly to athletic programs and extracurricular activities that are likely to be victims of budget cuts.

Under the new rules, selected companies would be able to place logos on everything from sports fields to cafeterias.

District officials say only acceptable partnerships would be allowed. Companies selling fast food or high-sugar sodas would be rejected.

(© Copyright 2010 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten or redistributed.)

  • Edith Hoffmann

    Good idea, but let’s cover the arts and music first.

  • Jim

    This may work at first, but remember the phrase “give them an inch, and they’ll take a yard”. Once you start allowing sponsors, it is going to get out of hand quickly. It is sad that the state cannot adequately fund the schools, forcing them to turn to solutions like this.

  • Alexander Doodlehead Nelson

    I would like to see this idea used at schools colleges and universities nationwide.

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