LOS ANGELES (CBSLA) — McDonald’s is famous for fast food but the restaurant chain might want to slow down before sending tweets.

An unfinished tweet was posted at 1 a.m. Friday morning and quickly went viral. It reads: “Black Friday **** Need copy and link****.”

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As of Friday afternoon there were more than 17,000 retweets and more than 48,000 likes.

Rival fast-food chain Wendy’s took notice and had some fun at McDonald’s’ expense.

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Wendy’s tweeted: “When the tweets are as broken as the ice cream machine.”

As of Friday afternoon there were more than 115,000 retweets and more than 301,000 likes on the Wendy’s tweet.

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McDonald’s acknowledged the mistake, posting a follow-up tweet that reads: “When you tweet before your first cup of McCafé… Nothing comes before coffee.”