MURRIETA (CBSLA.com) — A plastic surgeon’s billboard is stirring up controversy in Riverside County as a local high school student has launched a petition to have the sign taken down.

The sign, near the 15-215 Freeway interchange in the Murrieta area, features two coffee cups — a smaller one, labeled “B,” and a larger one, labeled “D.” Above the cups are two words: “Size Matters.”

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It didn’t sit well with high school student Anna Gorski of Murrieta, who launched a Change.org petition to have the billboard taken down that has gained hundreds of signatures.

“I don’t think size matters,” Gorski said. “I don’t think a billbaord should be telling me that size matters.”

She expounded on the subject further in her petition.

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“This billboard is demeaning, objectifying, and inappropriate as it attacks women’s bodies and promotes low self-esteem,” the petition said.

The doctor behind the billboard, Dr. Brian Eichenberg of Renuance Cosmetic Surgery Center, said he certainly did not intend to offend passersby.

“It’s meant to be a joke or satire,” he said. “It’s meant to promote discussion … We don’t want women to honestly think that ‘size matters.'”

He said he reconstructive surgery in addition to cosmetic surgery and is focused on helping women improve their confidence and self-image.

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He added that he plans to change the billboard soon — not due to the controversy, he said, but simply because it’s been up for a few months and it’s time to try something new.