Henrik Fisker Announces New Electric Car Venture

LOS ANGELES (CBSLA.com) — Henrik Fisker, whose previous Anaheim-based automotive venture went bankrupt in 2013, announced plans Tuesday to introduce a new luxury electric vehicle to compete with Tesla.

Fisker said he is relaunching his eponymous company, Fisker Inc., which he started in 2007, along with a battery arm called Fisker Nanotech.

The Danish automotive designer is the creator of the 2012 Fisker Karma, which was billed as the world’s first premium electric car with a range extender.

According to a statement announcing his new venture, the Danish entrepreneur plans to introduce a “spiritual successor” to his Fisker Karma in the second half of 2017, “featuring a battery technology that will deliver the world’s longest electric range of any production car previously developed.”

Fisker, who will hold the title of chairman and CEO, said: “Fisker Inc. will spearhead a revolution in electric cars that will disrupt the electric vehicle market and change the world.”

“Both the technology and the market are more mature now than when we first started out as pioneers in the electric vehicle industry, and our new vehicle will be the most innovative and cutting-edge electric car ever created,” he said.

“If the electric car is to succeed as a mass market vehicle, we need a radical new battery technology and battery pack integration, and our vehicles will have just that,” Fisker said. “With our game-changing battery technology, now is the time to develop more affordable, mass market vehicles.”

In addition to a premium vehicle, Fisker said he is developing a mass-market, affordable electric vehicle that will retail for less than its competitors, but will feature a longer electric range.

Fisker is known for designing the BMW Z8 and Aston Martin’s V8 Vantage and the DB9.

From 2001-05, he was design director and board member of Aston Martin and also held various senior roles at Ford Motor Co. From 1989-2000, he held various positions at BMW, including president and CEO of BMW Designworks USA.

(©2016 CBS Local Media, a division of CBS Radio Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. Wire services contributed to this report.)


One Comment

  1. Hamk says:

    Good News for Fisker Lovers it is said that Fisker has come back with the new EV in the electric vehicle market and he says that this time it will change the world.

  2. jim says:

    Today’s world is expensive and in this situation Fisker is thinking for a better and affordable EV cars for the market why do some people judge Fisker from someone else mistake’s as the A123 battery were the cause for the bankruptcy not Fisker or his design.Karma Revero is seen beacuse it is a Fisker design or the company has no Brand.

  3. carz says:

    Fisker is known for designing the BMW Z8 and Aston Martin’s V8 Vantage and the DB9 and now he comes with a magnificent EV and after all these cars I don’t need to explain anything right?

  4. Norris says:

    @carz No explanation needed as the word Fisker is itself a royal brand.

  5. Sadly, it is all simply vapor here, folks. They are claiming astonishing breakthroughs, 15 times the energy storage anyone else can achieve with a supercapacitor, 90% reduction in the cost of graphene…exclusive rights to technology which actually is not patented (though some patent applications have been filed), and which in fact would belong to the California Board of Regents if the patent issues anyway. The kicker is, even if those claims were true the numbers still would not add up to an EV that was cheaper and longer range than anyone else, because the graphene alone for the battery, assuming about 600 lbs of it was needed, even at their hard to believe cost claim would be $27,000 to produce. So even if their fantasy claims were real they would still be looking at costs for the supercapacitor alone, once everything else needed to turn that graphene into a supercapacitor is included, that were close to what a Model 3 will run, and they still would need to make the rest of the car.

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