LOS ANGELES (CBS) — The Los Angeles City Attorney’s office is suing the Hollywood Roosevelt Hotel over some “supergraphic” advertising.
Assistant City Attorney Jose Egurbide and Deputy City Attorney Capri Maddox filed the lawsuit Friday, alleging the hotel let In Plain Sight Media Inc. put up an illegal sign in the heart of Hollywood, starting in December 2008.
The city alleges Plain Sight Media and the hotel did not get the correct permits and ignored warnings from the Fire Department and Department of Building and Safety.
“The supergraphics and sign structures erected at the Roosevelt Hotel also allegedly obstructed access or egress in case of an emergency and interfered with openings for ventilation,” according to the City Attorney’s Office.
Plain Sight Media and the hotel’s owners could face fines of up to $5,000 per day.
Plain Sight Media has not commented on the lawsuit.