‘Genmed’ Selects Actor Eric Roberts As Company Spokesman

April 26, 2011 12:25 PM

(credit: Alberto E. Rodriguez/Getty Images)

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STUDIO CITY (KCAL9) — Actor Eric Roberts, who has been very visible over the last 6 months during his stint on “Celebrity Rehab” to kick a marijuana dependency, has turned his notoriety as one of Hollywood’s bad boy drug users to a higher purpose. He is the new spokesman for generic drug supplier Genmed.

He stopped by KCAL9 Monday to discuss his struggle with drug addiction and his new position at Genmed.

Genmed Holding Corp. focuses on the delivery of low cost generic pharmaceutical drugs directly to distribution channels throughout the world.

The company is one of the leaders in developing low cost generics that can be affordably distributed in regions of the world that do not have access to over-the-counter pain medication.