LOS ANGELES (CBS) — Get ready for another burger war. Sure, we’ve seen McDonald’s battle Burger King for years, decades really.
But a new battle is brewing in the Southland.
In this corner, the incumbent…In-N-Out, the chain that started in Baldwin Park in 1948. You know the joint…where devotees don’t mind waiting in line (sometimes long lines) to get their freshly-made burgers and just-cut fries.
In the other corner, a relatively new (for Southern California) chain called Five Guys. One opened up in Valencia in January. There are a few more Five Guys in the Inland Empire and Orange County.
Based in Lorton, Virginia…just outside Washington, D.C., Five Guys was founded in 1986 by (hold for it) five brothers from the Murrell family.
Last year, that once little family business made more than $700 million.
And now the Murrell brothers are primed to take on (or is that over?) the Southland. The Murrell clan insists they are not out to out In-N-Out (follow that?)
But one businessman, based out of Atlanta, namely Kevin Nelson, is hoping to be their ringman (or is that wingman?)
His Monument Restaurant Group is planning on opening 300 Five Guys across the USA and nearly half of those in the Los Angeles area alone.
The menus, offerings, logos, staff uniforms…all pretty similar. But In-N-Out has something Five Guys does not…drive throughs.
Is there room for all this competition. Foodies and food experts agree…yes. We DO love our burgers! You can’t spell carnivore without CA!